Saturday, September 28, 2013

Animal Shelter Fundraising

Animal Shelters require the support of volunteers, services and products in kind, donations, sponsorship and funding to provide a much needed and life saving service in communities.  Securing funds and sponsorship can be a challenge. Tim Crum of Animal Shelter Fundraising  joined us on PAWsitive Radio-All things Pets! to talk about tips for animal shelters and rescue organizations to successfully raise funds.
Tim Crum- Animal Shelter Fundraising. 

Tim stated that one of the growing trends is the number of shelters that are working on new buildings.
On the radio show Tim spoke about the importance of understanding sponsor etiquette and the set of requirements that sponsors have. Shelters that are building or remodeling their building to be more like a community and retail  venue are further ahead.  Some shelters have a retail store where they sell books, pet supplies, and gifts for animal lovers. Many also have a coffee shop or snack kiosk on site.  The shelters that create the images that they are a hub of resources and connection are further ahead, and, have a better likelihood of attracting corporate donors and sponsors. 

Tim suggested that one of the keys to corporate sponsorship success is to create an experience for the sponsor, the donor and visitors to the shelter. The other key is relationships.  

Fundraising is less about money and more about people and relationships. Tim reminded listeners that People adopt. People volunteer. People donate.  Make sure you manage this well.   

One tip for shelters and rescues is that every week, have board members call donors simply to share a story how their contribution made a difference and to say thank you.  Don’t ask for more money or longer commitment, just have a conversation and focus on the relationship. and

Listen to the whole radio show, and hear more of Tim's tips at:

Photo Credits: Animal Shelter Fundraising

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Get Lost Pets Home Quickly and Safely

What would you do if you went out to your backyard to find your gate open and your dog gone?

Who would you call? 

Where would you start looking? 
Photo Credit: PetHub
These were the questions that Tom Arnold, of PetHub, and I talked about on a recent interview.  Tom stated that many people who are registered with PetHub find out their pet is missing from the phone call they receive, before they even check their back yard or house.  For less than the cost of a cup of coffee per month, you can get your pet home quickly and safely when you register with PetHub. You can create a profile, and link the profile to the pets tag.

Getting your dog chipped is another important strategy however, Tom reported that in the US only about 5% of the pets are chipped with a microchip (that stores the dog's name and phone number and other essential information). And of the 5% of the pets who do have a chip, 58% of them have outdated information. The Pet HUB tags can be the store unit for the Rabies Vaccination number, the dog license and the critical data. 

One tag so your dog has to wear less bling, and less jingling on the water bowl.  
Photo Credit: Pet Hub

PetHub is generously giving our listeners a 10% discount, by applying the coupon code TOBY.

And PetHub on Twitter, Pinterest, and Facebook

Photo Credits: PehHub

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